MUKHAMEDIEVA, S.A.; LAZAREVA , L.I.; TABASHNIKOVA, A.V. Event tourism as a strategic direction for branding development in Kemerovo region – ​Kuzbass. Service & Tourism: Current Challenges, [S. l.], v. 20, n. 1, p. 187–216, 2026. DOI: 10.22412/2414-9063-2026-20-1-187-216. Disponível em: https://ctst-journal.ru/index.php/ctst/article/view/17. Acesso em: 15 may. 2026.